TicketForce Privacy Policy

TicketForce Privacy Policy

TicketForce Privacy and Data Retention Policy

We Respect Your Privacy.

At TicketForce the security of personal information that we collect is of utmost importance to us. We are committed to keeping your personal information strictly confidential. Only the organization of the event for which tickets were purchased will retain your information for future use, unless contact is needed in regards to the event you purchased for.

When we collect your personal information (i.e. name, address, e-mail, and telephone number) it is in an effort to improve your shopping experience and to notify you about any event updates and answer inquiries, when applicable. Beyond the presenting organization for your event, it is our policy not to disclose any of your personal information, at any time, unless you authorize us to do so. We do not sell, trade or rent your personal information to third parties. From time to time, we'll share collective information about our members as a group, or generate aggregate reports and market research for business partners. These reports will not identify individual members.

You can find information about how we handle and manage your personal information in this Privacy Policy. Our aim is to provide this information to you in an open and transparent manner, so that you can make informed decisions about your dealings with us. This Privacy Policy also provides information about how you can seek access to and correction of the personal information that we hold about you. We may update or revise this Privacy Policy from time to time. You can find the most current version on our website (buy.ticketforce.com).

What kind of personal information does TicketForce collect and hold?

What we collect will vary depending upon our interaction with you but may include:

  • your name, address and other contact details (like your telephone number)
  • your email address;
  • your date of birth;
  • your gender;
  • transaction details relating to any purchase(s) that you have made with us or that have been made on your behalf
  • credit card details, if you make a purchase with us or choose to have these stored in your online My TicketForce account to make the checkout process faster
  • any preferences that you select; and
  • any other personal information which may be required in order to facilitate your purchase

How does TicketForce collect personal information?

  • Generally, we collect personal information when you:
  • make a purchase through our system which includes our website, mobile site, TicketForce App, call center, and the presenting organization’s box office;
  • register as a My TicketForce member via our website, mobile site or TicketForce App
  • purchase or renew your membership of a sporting club to which we supply membership services
  • participate in a TicketForce survey, competition, promotion or other marketing campaign
  • indicate that you wish to receive news, offers or other marketing material from TicketForce
  • sign up to a waitlist or an event
  • use certain features accessible from the TicketForce App
  • make an inquiry or a complaint;
  • have other dealings with us, for example, via social media or in person, over the phone or when you write to us.

How does TicketForce hold personal information?

We have taken a number of physical, electronic and procedural steps to protect your personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

TicketForce protects the personal information it collects in a secure database stored by our hosting partnerand provider, AWS. It is in proprietary data format, which can only be read using proprietary tools.

Data collected online is stored in a Microsoft SQL database; a protected, secure data centre that is unreachable by the internet. TicketForce encrypts data sent from your computer to our systems during internet transactions. TicketForce also employs firewalls, intrusion detection systems and virus scanning tools to protect against unauthorised persons and viruses from entering our systems.

TicketForce employees are required, as a condition of their employment, to treat personal information held by TicketForce as confidential, and to maintain the confidentiality of that personal information. They are also required sign in and use a password when accessing TicketForce systems and to undertake training about how to manage personal information.

What are the purposes for which TicketForce may collect, hold, use and disclose personal information?

Generally, Ticke TicketForce tek only uses personal information for the primary purpose for which we have collected it, or for another closely related secondary purpose. Our potential uses of personal information which Ticketek collects (and for which you consent to us using your personal information for) may include:

  • to process and fulfil your orders for tickets (or other items) from us;
  • to contact you if there is an event cancellation or change in event details, or for the replacement of lost tickets
  • to get a better understanding of you, your needs, your behaviours and how you interact with us in order to identify ways in which we can provide you with a better service, or enhance your experience of our website and mobile site or other services
  • managing your dealings with us
  • so that we can promote our products and services to you and the products and services of third parties that we deal with
  • to allow our related companies to promote their products and services to you and those of their partners
  • so that venue operators and promoters of events for which you purchase tickets sponsors, sporting clubs, authorised ticket onsellers and resellers can use it for operational purposes
  • detecting and preventing fraud and unauthorised ticket onselling
  • for business research and development of new products and services, including for My Ticketek members and our business clients
  • to facilitate the competitions, special offers and promotions that we or our partners run
  • displaying content and advertising (including in relation to tickets and events) that is customised to your interests, preferences and experiences, including through online targeted marketing, data and audience matching and market segmentation activities
  • verifying your identity
  • so that we can respond to inquiries and complaint handling; and
  • for the conduct of data analytics and predicting trends
  • marketing services in connection with the products and services we provide; and
  • to comply with our legal and regulatory obligations and enforce our legal rights.

From time to time, there may be other purposes for which we collect, hold, use and disclose your personal information. We will tell you about these at the point of collection.

Who might TicketForce disclose my personal information to?

TicketForce discloses your personal information only to the organization operators and to promoters of events for which you purchase tickets. These organizations have this data for operational purposes and also because from time to time they may choose to provide you with information about their events. If you consent, these organizations may use this information to provide you with promotional and marketing material.


Our site uses cookies to continue to improve the ticket purchase process. These cookies do not contain any confidential or personal information, they allow us to continue to enhance your shopping experience at TicketForce. For example, if you have added products to your shopping cart and suddenly have to log out of our site, you can return later that day and still have those items in your shopping cart. We use industry-standard methods to protect your information from unauthorized access. Among other techniques, we store such information on a computer behind our firewall in a secure location, and we restrict the number of employees internally who can access such data. To ensure the safety of your personal information, including your credit card number, we use Secure Socket Layer (SSL) Technology. SSL protects information as it crosses the Internet. Any data stored is kept in a secure off-site location and stored in a password-protected server. Please be aware, of course, that there is no such thing as perfect security - on or off the Internet. Please keep security in mind as you reach other websites through links from TicketForce. Each separate company has its own privacy policies and practices and may market to you accordingly. Although we choose our business partners carefully, we can make no representations concerning privacy and security on those sites. Your password is your key to your account. You should never share it with anyone and we request that you change it periodically and often. You can change your password at any time by accessing My Account on our home page. If you can't remember your password, there is an option to reset your password, through your email you use to log in. You may also contact us at answers@ticketforce.com for additional help.

We strongly urge you to sign off your account and close your browser window when you have finished your shopping to prevent someone else from accessing your account, especially on public use computers.

Changing Personal Information:

You may at any time modify or change any information you have previously provided to us by clicking on My Account, then choose the appropriate section to edit, review, or delete your personal information. Changes will be updated immediately. You may also contact us at answers@ticketforce.com and we will be happy to change, modify or delete any information for you.